CHICAGO, ILLINOIS — (Marketwired) — 05/21/13 — Market Research Company Euromonitor International released today an e-book reviewing Australia-s economy, business environment and consumer behavior. Heralded as the success story among advanced economies for weathering the global economic downturn of 2008-2009, Australia-s high income levels and steady growth will offer good opportunities for consumer goods and services in a wide range of sectors.
The Australian economy has been heralded as the success story of advanced economies. “In 2009, at the height of the global slowdown, advanced economies as a whole contracted by 3.5% – contrasting sharply with Australia-s own growth of 1.4%,” said Sarah Boumphrey, Head of Countries & Consumers research at Euromonitor International. “Australia-s success has largely been based on its abundance of natural resources, and in particular its trade ties with China. However, Australia-s challenge now is to position itself to benefit from China-s emergence as a consumer market, rather than simply regarding China as a destination for Australia-s natural resources.”
The e-book, titled “Understanding Australia-s Business and Consumer Environment – A Guide for Successful Business Down Under,” discusses the fundamentals businesses must understand to successfully expand or operate in the country, including Australia-s ease of doing business rating, corruption index, literacy rate, future challenges, natural resources, media consumption, consumer trends and more.
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About Euromonitor International
is the world-s leading provider for global business intelligence and strategic market analysis. We have 40 years of experience publishing international market reports, business reference books and online databases on consumer markets.
We deliver to support strategic planning for today-s increasingly international business environment. Our research offers in-depth market analysis on worldwide, as well as economic, demographic and socio-economic data and insight on countries and consumers.
Euromonitor International is headquartered in London, with regional offices in Chicago, Singapore, Shanghai, Vilnius, Santiago, Dubai, Cape Town, Tokyo, Sydney and Bangalore, and has a network of over 800 analysts worldwide.
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