TORONTO, ONTARIO — (Marketwired) — 08/12/13 — Editors Note: There is an image and a video associated with this press release.
Start-up life insurance service and sales software firm, LifeAssist of Boston, has lured internationally recognized speaker, author and coach, Jim Ruta to join the firm as a managing partner and shareholder. Ruta will lead the company-s international sales, marketing and coaching activities effective immediately.
Jim Ruta brings more than 35 years of successful sales, marketing, leadership and coaching experience in the life insurance and financial services business to LifeAssist. He will also continue as a columnist, commentator, author and speaker for the life insurance industry. Jim will be based in the Toronto area.
“Jim has been on our advisory board for a couple years and has already made a serious contribution to the growth of LifeAssist,” says founder and managing partner, Cameron Jacox. “We knew it was time to get Jim working with us full time so we can help more advisors more quickly. We-re honored to have Jim on our team.”
LifeAssist is the innovative new “Client Policy Management” (CPM) system for Life insurance agents that:
“I-ve had other opportunities but nothing compared to LifeAssist for matching my passion for the life insurance industry,” says Ruta. “Life insurance is a noble profession and its practitioners deserve innovative tools to re-energize it. LifeAssist automates important, difficult work. The addition of my AdvisorCRAFT.com coaching will maximize our subscriber value. I am very excited about the future of the industry and LifeAssist.”
With offices on the campus of Massachusetts Institute of Technology (MIT), LifeAssist helps hundreds of agents in Canada and the United States provide better client service. LifeAssist-s automatic policy analysis, professional presentations and now implementation coaching changes the game for serious life insurance professionals. LifeAssist makes business better for life agents worldwide.
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Contacts:
LifeAssist Software
Cameron Jacox
Managing Partner
1.888.433.2254 Ext: 700
LifeAssist Software
Jim Ruta
Managing Partner
1.888.433.2254 Ext: 707