LEEDS, UNITED KINGDOM — (Marketwire) — 03/27/12 — Apteco Ltd has recognised Callcredit Marketing Solutions as a top performing partner for 2011. This award recognises the sales achievement of Callcredit during 2011 and ranks them at the top of Apteco-s prestigious partner network of over 50 partners in the UK, Europe, North America and Australia.
Apteco license the FastStats software range of marketing data analysis and campaign automation products via an international reseller network of marketing service providers. Callcredit have been working closely with Apteco to deliver campaigns and insight for their clients and are able to offer the data preparation, database building, hosting and support services required to manage FastStats systems. The FastStats users are then able to access their customer and prospect databases via interfaces such as the FastStats Discoverer, WebLink and PeopleStage. In addition, Callcredit offer FastStats clients the experience of in-house analysts and campaign managers, ensuring they maximise the insight that can be gained from their data to drive targeted marketing activity and communications.
This has enabled Callcredit to become highly experienced FastStats specialists and for Apteco to focus on the continuous development of the FastStats suite and on the delivery of pioneering functionality. This has resulted in hundreds of FastStats installations and thousands of users worldwide.
Simon Fletcher, Business Development Manager at Apteco comments: “Our partners provide an outstanding service to their FastStats clients and this recognition of top performing partners based on sales in 2011 illustrates the high levels of customer service on offer. Our partners build and retain their clients over many years of managing FastStats solutions and the level of sales achieved is a reflection of the expertise, skill and knowledge they-ve developed. We encourage a close relationship with our partners and aim to empower them with a wide range of support and consultancy services. We are delighted at the success and commitment our 2011 top performing partners have accomplished and look forward to working with them over the coming years.”
Chris Savage, Managing Director, Callcredit Marketing Solutions adds: “We are thrilled to have been acknowledged for our commitment and hard work in supporting Apteco, as well as being recognised for our expertise and experience in . We are confident that we can continue to achieve further success in the future and build on our existing relationship with them.”
About Callcredit Information Group –
Callcredit Information Group-s leading approach to deploying consumer information brings together experts across the fields of credit referencing, marketing services, interactive solutions and consultative analytics to provide clients with a range of innovative and effective products to discover new customers and to engage with current customers to optimise and increase profitability.
Products include award-winning fraud verification tools and database solutions to positively verify consumers, global operations to help expand businesses into new markets, digital solutions to improve the overall journey consumers make during interaction with a brand, customer handling to ensure consumer satisfaction at all levels and consumer marketing data and segmentation to improve understanding and targeting of customers and prospects.
Callcredit also offers products for their clients to assess a customer-s credit risk and affordability and their experts in collections and recoveries provide tailored debt recovery and tracing tools. Their market analysis and network planning function helps organisations develop profitable retail networks, and their tools in multi bureau, analytics and metrics work to provide fully assessed bureau data.
Contacts:
Callcredit Information Group
Duncan Bowker
PR Manager
0113 388 4300 or Mobile: 07557 263 660
Callcredit Information Group
Eleanor Harte
Press Officer
0113 388 4300 or Mobile: 07785 464 801
Callcredit Information Group
Lucy Smith
Press Officer
0113 388 4300 or Mobile : 07867 395 104